AI brief
OpenAI introduced a new visual ad format in ChatGPT and expanded its advertising measurement tools, attribution partnerships, and brand suitability options.
Why it matters: It brings advertising directly into ChatGPT and gives advertisers more ways to measure and control campaigns there.
Written by AI from OpenAI News's published text.
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Source
“OpenAI introduces a new visual ad format in ChatGPT and expands measurement tools, attribution partnerships, and brand suitability for advertisers.”
Published by the organisation it describes; treat claims as first-party statements.
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